The Effects Of Brand Experiences To Build Brand And Customer Relationship The Empirical Research On Global Brands

ŞAHİN A., ZEHİR C., KİTAPÇI H.

7 th International Strategic Management Conference, 30 June - 02 July 2011, (Full Text)

  • Nəşrin Növü: Conference Paper / Full Text
  • Açıq Arxiv Kolleksiyası: Konfrans Materialı
  • Adres: Yox