Akademik Məlumat İdarəetmə Sistemi
tikinti iqtisadiyyatı və menecment, pp.287-294, 2025 (Peer-Reviewed Journal)
The importance of logistics strategies in the formation of competitive advantage
in commercial enterprises
Abstract
Logistics strategies play an important role in the formation of competitive advantage in
commercial enterprises. These strategies enable the enterprise to deliver products and services to
customers more effectively, quickly and at a lower cost, thereby creating an opportunity for the
company to stand out in the market. Logistics covers all stages, starting from the production process
and ending with the delivery of the product to the customer, and optimization here helps to increase
competitiveness. The correct selection of logistics strategies allows enterprises to reduce production
and transportation costs, improve warehousing operations and increase customer satisfaction.
Technologies and automation applied in this area ensure the efficient use of resources, thereby
strengthening the company's position in the market. At the same time, logistics strategies increase the
flexibility of supply chains, which allows the enterprise to respond faster to market demands. Effective
logistics strategies are one of the main factors that form the competitive advantage of commercial
enterprises. Since speed, flexibility and customer satisfaction are at the forefront in the modern market,
optimizing and developing logistics activities brings positive results to enterprises and can place them
among the market leaders.
Keywords: commercial enterprises, logistics, competition, strategy, production.