Ms. Ornela Ramašauskaitė, PhD Candidate

Born: 1985, Lithuania
Contacts: +370 612 62 965 | ornela@artxchange.global
LinkedIn: www.linkedin.com/in/ornela-ramasauskaite
Website: www.artxchange.global
ORCID iD: 0000-0002-1725-2808

Ornela Ramašauskaitė is a PhD Candidate in Management and a seasoned marketing, communication and cultural economy expert. Her professional journey spans over 15 years, marked by her significant contributions to education, pharmaceutical, and cultural sectors. She has attained the pinnacle of professional certification as a Senior Marketing Professional (SMP) from the European Marketing Confederation (EMC), which is recognized as the highest international rank for a Chief Marketing Officer (CMO). Her leadership extends to serving as a Board Member of the Lithuanian Marketing Association, where she contributes to the strategic direction and advancement of marketing practices within the country. Her previous roles have placed her at the nexus of significant networks and decision-making processes, including serving as a public advisor to the Prime Minister of Lithuania, an expert for the Compendium of Cultural Policies and Trends in Europe (The Council of Europe), a Board Member of Lithuania's Sustainable Business Association, and as Director of Corporate Relations at Kaunas University of Technology (KTU). Her involvement in global initiatives is further exemplified through her consultancy roles in international programs and accelerators, such as CultTech, where she applies her strategic acumen to the intersection of culture and technology.
Ramašauskaitė's scholarly output includes research presentations delivered on international stages, including notable conferences at Stanford University and teaching roles at universities in Lithuania and Azerbaijan. Ramašauskaitė's research endeavours are deeply embedded in the analysis and counteraction of disinformation within conflict zones and misinformation's impact on the cultural economy. Her work critically examines the mechanisms of fake news dissemination, seeking effective strategies for collaborative resistance among stakeholders in various sectors. Ramašauskaitė's expertise extends to the creative industries, where she explores the complexities of the art market ecosystems. Her investigative scope addresses the challenges faced by the art market in the digital age, including verifying information and maintaining authenticity. Through her research, she aims to bolster society's resilience against the pervasive threat of misinformation, advocating for a well-informed public discourse and the importance of Artificial Intelligence (AI) ethics.

PROFESSIONAL SUMMARY

Ornela Ramašauskaitė is a strategic marketing and communication expert, academic lecturer, and international advisor with over 15 years of experience across corporate, governmental, and cultural sectors. She has led high-level communication strategies for Scandinavian corporations, advised government officials, and lectured at leading universities worldwide. Recognized as a TOP 10 Chief Marketing Officer in the region and awarded “Leading Female Figure in Art Wealth Management” (2023), her expertise spans art investment, disinformation management, digital marketing, corporate communication, and creative industries.

EDUCATION

• PhD Candidate, Management, Mykolas Romeris University, Lithuania (2020–Present)
  Thesis: “Modelling Art Investment Strategies in the Context of Geopolitical Conflicts”

• Master’s Degree, Cultural Management and Cultural Policy Studies, VDA, Lithuania, 2009

• Master’s Degree, Pedagogy, VDA, Lithuania, 2009

• Bachelor’s Degree, Photography and Media Art Studies, VDA, Lithuania, 2007

MAIN PROFESSIONAL POSITIONS

Corporate & Cultural Leadership

• Head of Marketing and Communication for Baltics, Orkla (Norwegian Corporation), 2018–Jan 2023

• Head of Marketing and Communication, International Art Fair “ArtVilnius,” Lithuania, 2019

• Head of Communication, Alytus Culture Center, Lithuania, 2019–2020

• Art Consultant, Art Market Agency / Vilnius Auction House, Lithuania, 2008–2012

Academic & Training Roles

• Lecturer, ISM University of Management and Economics, Vilnius, Lithuania, 2024–present

• Lecturer, UNEC and ADA Universities, Baku, Azerbaijan, 2023

• Associate Professor of Practice, Kaunas University of Technology, Lithuania, 2014, 2018–2020

• Director of Corporate Affairs, Kaunas University of Technology, Lithuania, 2013–2017

Government & Advisory Roles

• Public Adviser for Cultural Affairs to the Prime Minister of Lithuania, 2013–2015

• Contributing Expert – Lithuania’s Delegate, ERICarts / Council of Europe, Project: Compendium of Culture Policies and Trends, 2012–2015

• Member of the Strategic Council for Lithuania’s Image, Office of the Government of Lithuania, 2019–present

Boards & Recognitions

• Founder, ArtXchange Global (Culture Economy & Communication Consultancy), 2019–present

• Board Member, Amedeo Modigliani Foundation, Italy, 2024–present

• International SMP (Senior Marketing Professional) title, European Marketing Confederation, Top 10 CMOs in the region (LiMA), 2015, 2017

• Wealth and Finance International Award: “Leading Female Figure in Art Wealth Management,” 2023

• Art Investment Strategist of the Year – Europe, LUX Global Excellence Awards, 2023

STRATEGIC MARKETING & COMMUNICATION EXPERTISE

• Corporate Brand Development & Multi-channel Marketing

• Crisis Communication & High-Stakes Stakeholder Messaging

• Strategic Public Relations & Content Strategy

• Leadership & Team Management for Marketing Departments

• Digital Marketing & Disinformation Management

• Integrated Marketing Campaign Design & Execution

TEACHING & TRAINING EXPERTISE

• Executive Education: C-level executives, senior management, boards, teachers

• Academic Instruction: ISM University, UNEC, ADA University, Kaunas University of Technology

• Guest Lecturer: Cambridge, Yale, Stanford, and numerous international universities

• Curriculum Design: Leadership, creative industries, corporate communication, AI in culture

INTERNATIONAL SPEAKING & CONFERENCES

• Cambridge University, 2025

• Yale University, 2024

• United Nations Office, New York, 2023

• Stanford University, 2018

• Ministry of Culture events, Azerbaijan, 2022–2024

• Numerous global conferences on strategic communication, creative industries, art investment, and AI